everyone that presented today did a very good job and their presentations were very insightful. I like Eli (Puppy)'s presentation and how he talked about Costco. They stress the idea of their consumers buying their products in bulk. It definitely is a better deal for your dollar because you get more and pay less (man shouldn't I be a saleswoman...ha ha..jay kay?). it also appeals to larger families. I wasn't kidding when I said my friend is one of 12 and they shop there because they get to buy a lot for less in order to feed many people.
Shifting gears, Ethan's presentation was really good as well (no matter how lengthy). I lov4ed what he said about the Keystone Mall. They definitely target a specific type of people that they want at their mall. When I'm there I also feel like I have to be quite and like dress up if I go there. The movie theatre there is like really really nice. You can buy the regular popcorn and candy and junkfood, but you can also purchase like hummus, pita chips, and and VitaminWater. As far as in the mall, Ethan brought up a good point about the walkways. It's just interesting because I never would have thought about the width in which a walkway was made, but it's so true. They probably don't want a ton of people there, but a minimal amount of consumers who got dough. They play this relaxing music throughout the store that kind of demands quiet. The end.
Wednesday, February 13, 2008
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